shiva2999 Posted March 16 Share Posted March 16 https://blog.hootsuite.com/influencer-marketing/ Strategy Influencer Marketing Guide: How to Work With Influencers To pull off a great influencer marketing campaign you need to work with experienced social media influencers who share your brand values. Christina NewberrySeptember 14, 2022 Influencer marketing, also known as branded content or working with creators, is a surefire way to expand the reach of your brand on social media. There’s no one-size-fits-all approach to making this strategy work, but with the right planning and research, just about every business can benefit. Let’s look at how to make a social media influencer program work for you. How to Create an Influencer Marketing Strategy 1. Determine your goals 2. Know who you’re trying to influence 3. Understand the rules 4. Consider the three Rs of influence 5. Compile a short list of influencers 6. Do your research 7. Reach out privately, and personally 8. Collaborate with your influencer to develop effective content 9. Measure your results Bonus: Get the influencer campaign template for brands to easily plan your next campaign and choose the best social media influencer to work with. What is influencer marketing? At its simplest, an influencer is someone who can influence others. In influencer marketing, a form of social media marketing, brands pay that person to promote their product or service to their followers. Celebrity endorsements were the original form of influencer marketing. But in today’s digital world, social content creators with niche audiences can often offer more value to brands. These smaller accounts often have very engaged followers on social media. So, a social media influencer is someone who wields their influence through social media. When you hire an influencer to promote your products or services, that’s influencer marketing. Almost three-quarters (72.5%) of U.S marketers will use some form of influencer marketing this year — and that number is only going up over time. Not convinced that advertising with influencers can lead to real business results? Civic Science found that 14% of 18-to-24-year-olds and 11% of millennials had bought something within the last six months because a blogger or influencer recommended it. For now, Instagram remains the platform of choice for social influencers. According to eMarketer’s estimates, 76.6% of U.S. marketers will use Instagram for their influencer campaigns in 2023. But keep an eye on TikTok. ...more... 1 Quote "The Zarqawi PSYOP program is the most successful information campaign to date." ~ Gen. Mark (Killer) Kimmitt http://www.bibliotecapleyades.net/archivos_pdf/911_newpearlharbor.pdf http://www.cooperativeresearch.org/project.jsp?project=911_project Link to comment Share on other sites More sharing options...
Herodotus Posted March 16 Share Posted March 16 Must be something for the gen z crowd, hell I don't think I have ever bought something, be it an idea or a product, because of some "influencer." Then again, I remember a time before facebook and for that matter I even remember a time before the internet. Quote Link to comment Share on other sites More sharing options...
ICRockets2 Posted March 16 Share Posted March 16 5 minutes ago, Herodotus said: l I don't think I have ever bought something, be it an idea or a product, because of some "influencer." You're retarded, of course you have. You just didn't think of them as an influencer, you thought of them as a celebrity in a TV commercial. This is just taking that model and tweaking it for social media. Quote Link to comment Share on other sites More sharing options...
Herodotus Posted March 16 Share Posted March 16 9 minutes ago, ICRockets2 said: You're retarded, of course you have. You just didn't think of them as an influencer, you thought of them as a celebrity in a TV commercial. This is just taking that model and tweaking it for social media. No, never really cared for commercials. I mean they were there but I never said mommy I want that shit because some tosser on television said I need to get it. Quote Link to comment Share on other sites More sharing options...
shiva2999 Posted March 16 Author Share Posted March 16 If influencers can affect the sales of soap, then why can't they sell political opinion? 1 Quote "The Zarqawi PSYOP program is the most successful information campaign to date." ~ Gen. Mark (Killer) Kimmitt http://www.bibliotecapleyades.net/archivos_pdf/911_newpearlharbor.pdf http://www.cooperativeresearch.org/project.jsp?project=911_project Link to comment Share on other sites More sharing options...
shiva2999 Posted March 16 Author Share Posted March 16 1 minute ago, Herodotus said: No, never really cared for commercials. I mean they were there but I never said mommy I want that shit because some tosser on television said I need to get it. No one will ever admit to being influenced, but somehow big money is spent on hiring their services. Why? Quote "The Zarqawi PSYOP program is the most successful information campaign to date." ~ Gen. Mark (Killer) Kimmitt http://www.bibliotecapleyades.net/archivos_pdf/911_newpearlharbor.pdf http://www.cooperativeresearch.org/project.jsp?project=911_project Link to comment Share on other sites More sharing options...
Herodotus Posted March 16 Share Posted March 16 53 minutes ago, shiva2999 said: No one will ever admit to being influenced, but somehow big money is spent on hiring their services. Why? I said never really influenced by celebrities. I have, from time to time fallen for arguments from authority, most infamously Colin Blow's anthrax vials. I give Shrub credit that was a beautiful sales job. Anyone remember the video game commercials for that war that were on Comedy Central before the Daily Show? I also bought into the news media's stories of Bin Laden of having a mountain lair that would make a Bond villain blush. That, however, was before I determined that if a US or US ally official or news media pundit said something about anything it needed to be independently verified and that your best course of action was to start from the position that anything they said could be dismissed as a lie. Quote Link to comment Share on other sites More sharing options...
Herodotus Posted March 16 Share Posted March 16 1 hour ago, shiva2999 said: If influencers can affect the sales of soap, then why can't they sell political opinion? They do, why do you think the news media makes such a big deal that Morgan Freeman or Kate Winslet supports position X? Why do you think we have elected two publicists/actors as president? Why do you think Schwarzenneger won multiple elections? Why do you think the GOP ran Dr. Oz and Herschel Walker, a former athlete who went to Georgia at a time when that school allowed players to graduate who were functionally illiterate? Why do you think ICR posts random dumbasses on youtube to give us "the truth, about Russia and Ukraine? Why do you think Biden spent millions to get tiktok influencers to shake their asses while saying Ukraine was like a girl in an abusive relationship and we were stepping in to help? I may be somewhat immune from the marketing, but lots of people are not. 2 Quote Link to comment Share on other sites More sharing options...
shiva2999 Posted March 16 Author Share Posted March 16 2 minutes ago, Herodotus said: I said never really influenced by celebrities. I have, from time to time fallen for arguments from authority, most infamously Colin Blow's anthrax vials. Do influencers need to be part of the rich and famous to be useful to entrenched power, or could some find it more effective to masquerade as part of the hoi polloi? Take ICR for example. Or Tonya. Or is the idea the powerful will pay to influence key demographics using "nobodies" to do it beyond the pale? After all, we've already seen the CIA approach ICR in this very forum. 1 Quote "The Zarqawi PSYOP program is the most successful information campaign to date." ~ Gen. Mark (Killer) Kimmitt http://www.bibliotecapleyades.net/archivos_pdf/911_newpearlharbor.pdf http://www.cooperativeresearch.org/project.jsp?project=911_project Link to comment Share on other sites More sharing options...
Herodotus Posted March 16 Share Posted March 16 56 minutes ago, shiva2999 said: Do influencers need to be part of the rich and famous to be useful to entrenched power, or could some find it more effective to masquerade as part of the hoi polloi? Take ICR for example. Or Tonya. Or is the idea the powerful will pay to influence key demographics using "nobodies" to do it beyond the pale? After all, we've already seen the CIA approach ICR in this very forum. Depends on your audience and what you are trying to sell. Personal testimony and word of mouth have some power. Quote Link to comment Share on other sites More sharing options...
shiva2999 Posted March 16 Author Share Posted March 16 https://www.wired.com/story/meet-the-lobbyist-next-door/ BACKCHANNEL JUL 14, 2022 6:00 AM Meet the Lobbyist Next Door What do a Real Housewife, an Olympic athlete, and a doula have in common? They’re all being paid by an ad-tech startup as influencers—peddling not products but ideologies. AT FIRST GLANCE, the posts appeared to have nothing in common. A Philadelphia-area attorney who proffers financial advice urged her 1,700 Twitter followers to sign up for a credit union. A 23-year-old climate activist in Texas rallied her 49,000 fans on TikTok and Instagram to join a mailing list promoting Democrats in statewide offices. A physical therapist for the elderly in Florida prodded her 3,900 Instagram followers to sign a petition demanding that Congress pass paid medical leave, sharing the story of her grandmother’s battle with dementia. Each of these posts was funded by a well-heeled advocacy organization: the Credit Union National Association, the Democratic Association of Secretaries of State, and UsAgainstAlzheimer’s Action. Even though none of the people reading these posts knew it, however, they were all made possible by the same company: Urban Legend, a small ad-tech startup operating out of a loft in Alexandria, Virginia. Launched in 2020 by a pair of former Trump administration staffers, Urban Legend pledges on its website to “help brands run accountable and impactful influencer campaigns.” Its more comprehensive mission, one rarely articulated in public, is slightly more ambitious. Staffed by a plucky 14-person team, Urban Legend keeps its largest asset carefully hidden away inside its servers: an army of 700 social media influencers who command varying degrees of allegiance from audiences that collectively number in the tens of millions. The company has painstakingly cultivated this roster to reflect every conceivable niche of society reflected on the internet: makeup artists, Nascar drivers, home improvement gurus, teachers, doulas, Real Housewives stars, mommy bloggers, NFL quarterbacks, Olympians, and the occasional Fox News pundit. ...more... Quote "The Zarqawi PSYOP program is the most successful information campaign to date." ~ Gen. Mark (Killer) Kimmitt http://www.bibliotecapleyades.net/archivos_pdf/911_newpearlharbor.pdf http://www.cooperativeresearch.org/project.jsp?project=911_project Link to comment Share on other sites More sharing options...
jc856 Posted March 16 Share Posted March 16 Hugh Hefner influenced me to love the female form. or maybe the Song Of Solomon 4:5: 1Behold, thou art fair, my love; behold, thou art fair; thou hast doves' eyes within thy locks: thy hair isas a flock of goats, that appear from mount Gilead. 2Thy teeth are like a flock of sheep that are even shorn, which came up from the washing; whereof every one bear twins, and none is barren among them. 3Thy lips are like a thread of scarlet, and thy speech is comely: thy temples are like a piece of a pomegranate within thy locks. 4Thy neck is like the tower of David builded for an armoury, whereon there hang a thousand bucklers, all shields of mighty men. 5Thy two breasts are like two young roes that are twins, which feed among the lilies. what does that even mean? Quote Link to comment Share on other sites More sharing options...
Philly'sFinest Posted Tuesday at 12:27 PM Share Posted Tuesday at 12:27 PM I believe Hipkat uses this guy as one of his "trusted" sources, while making fun of Tucker who gave you Tony Bobulinski and the Hunter laptop...which made all the other sources fake news since they claimed it misinformation. 1 Quote Link to comment Share on other sites More sharing options...
SpikedLemonade Posted Tuesday at 01:35 PM Share Posted Tuesday at 01:35 PM WHAT IS "BIG BOX"? THIS... OR THIS... Quote Do Your Part to Improve The Range -- Please put the TRIO OF TRUMP FLUFFERSTM on IGNORE Link to comment Share on other sites More sharing options...
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